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Mark Curran
  • Male
  • Paramount, CA
  • United States
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Mark Curran's Page

Profile Information

What have you composed for? Or what medium do you work around?
Songs
What is your favorite genre or style of music?
Rock-Pop
Is music your main income source?
Sort Of - Music Related
Where do you live?
Los Angeles
About Me (Must include at least one paragraph of biographical information about you as a composer) - blank or minimal answers on this line will cause your request to be rejected. Include a link to your website if you have one.
Mark W. Curran is a recognized expert in online music marketing. With an extensive background

as a professional musician, songwriter, speaker, and teacher, he has authored many articles on

the subject. He currently runs a music marketing consulting and publishing company, NMD

Books, based in Los Angeles.
Website:
www.nmdbooks.com

Mark Curran's Blog

IMPORTANCE OF DEMOGRAPHICS IN ONLINE MUSIC MARKETING

Posted on July 5, 2010 at 1:03pm 1 Comment

IMPORTANCE OF DEMOGRAPHICS IN ONLINE

MUSIC MARKETING

By Mark W. Curran



Marketing professionals work with a method called "demographics"

as a tool to define and serve certain age groups and interests.



Demographics is defined as: the statistical characteristics of human

populations (as age or income) used especially to identify markets.



As it applies to music, the methodology is that if you have a style of

music that…

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